Did you know that .com is the most widely used domain extension?
Well, you did.
But there’s one thing that you might not know (in fact, many people). There’s a domain extension that goes by “.xyz.”
Yes, it does exists (don’t Google its factual correctness because it’s true!) and is used by many famous companies and businesses globally. One good example is the parent company of Google, i.e., Alphabet Inc., whose website goes by the domain name: abc.xyz
However, is this domain extension of any significance? Or is it even worth buying it for your website?
Let’s find out, if you should buy a .xyz domain.
Yes, a .xyz domain is legit, and yes, it is worth buying too.
But for whom?
A .xyz domain can be worth buying for various individuals and businesses. Be it a startup or tech company, it can be a perfect fit for anyone.
More precisely, a .xyz domain can be worth buying if you are a web developer, graphic designer, freelancer, startup founder, content creator, digital marketer, online entrepreneur, IT consultant, startup incubator, or digital nomad.
Make sure the .xyz domain perfectly aligns with your branding strategy, target audience, and industry.
When it comes to buying a .xyz domain, it all boils down to your unique objectives, branding strategy, and the audience you’re targeting.
Take a moment to ponder upon the following reasons and assess how well they align with your vision while buying a .xyz domain.
The .xyz extension has made its mark worldwide, gaining recognition and acceptance on a global scale. It’s become a familiar sight for internet users across the globe, easily understood and embraced by all.
If you’re all about tech and want your website to connect instantly to the technology industry, look no further than the .xyz extension. It’s a favorite among tech enthusiasts, startups, and tech companies alike.
The .xyz domain is a versatile extension that can be used for various purposes, making it suitable for individuals, businesses, organizations, and creative projects.
Unlike many popular domain extensions, .xyz offers a higher chance of finding your desired domain name available for registration, providing you with more options and flexibility.
When it comes to domain extensions, the .xyz extension takes the spotlight with its modern and innovative connotation. It’s the go-to choice for creating a cutting-edge online presence that breaks away from conventional extensions.
By opting for a .xyz domain, you have the opportunity to stand out from the competition and establish your brand as distinctive and unforgettable. It’s all about selecting a domain extension that sets you apart in the most remarkable way.
It’s totally future-proof, aligning perfectly with the ever-evolving digital landscape. It’s all about staying on top of those changing trends and catering to the preferences of online users. With .xyz, you’re right there.
The .xyz domain encourages creativity and allows you to experiment with different branding approaches, giving you the freedom to create a distinct and imaginative online identity.
While the domain extension does not directly impact SEO, the .xyz extension is recognized and treated neutrally by search engines, meaning it doesn’t offer advantages or disadvantages compared to other extensions.
.xyz domains are often affordable, making them a cost-effective choice, especially for startups, small businesses, and personal projects.
While there are many benefits to buying a .xyz domain, there are some disadvantages too.
One of those downsides is the perception that .xyz domains might not come across as credible or professional when compared to other, more well-established domain extensions.
This perception could be influenced by the fact that the .xyz extension is relatively new to the scene, only making its debut back in the mid-2010s.
Also, the limited recognition and familiarity of .xyz among certain internet users is also a downside.
Sure, some big-shot brands and companies have embraced .xyz, but not everyone out there is acquainted with this extension.
And what that means is that people tend to put their trust in domains sporting more familiar and popular extensions like .com or .net. It’s just the way it goes.
However, it’s essential to remember that the whole idea of domain credibility is a bit subjective. It can be influenced by things like the attractive design of your website and the quality of content.
The fact that .xyz isn’t widely recognized might just work in your favor. It makes your website stand out, giving it that extra touch of uniqueness.
In the end, it all comes down to your unique requirements and objectives when deciding whether to go with a .xyz domain.
Take a moment to reflect on the possible drawbacks, but don’t forget to carefully evaluate the numerous advantages that .xyz brings to the table.
The .xyz domain is considered a top-level domain name. Being the boss it is, Google always nods to these top-level domain names.
As long as your website doesn’t raise any red flags for spam or hacking, you can rest easy knowing your SEO is in good shape.
However, if you want the SEO of your .xyz domain on the bright side, it’s crucial to adhere to Google’s policies and SEO best practices. Following their recommended practices is a must.
You’ll want to steer clear of any black hat SEO tricks, like cramming keywords unnaturally or buying backlinks because that’s a surefire way to get your .xyz domain (in fact, any domain) blacklisted.
With that, here are some best SEO practices for your .xyz domain:
When it comes to content creation, keep your focus on crafting top-notch, pertinent, and optimized content that perfectly aligns with your target audience’s interests and search intent.
Don’t forget to incorporate keyword research and seamlessly use those target keywords in your content.
Do not neglect on-page optimization factors such as meta descriptions, title tags, URL structure, and heading tags. You must do optimization of these elements with relevant keywords to improve search engine visibility.
Make sure to optimize the loading speed of your website to provide a better experience to the users who visit the website. Use tools like Google PageSpeed Insights to identify and address any speed-related issues.
Make sure your website is optimized for mobile devices and responsive.
Having a mobile-friendly design is absolutely essential for SEO because search engines give priority to websites that are mobile-friendly when determining rankings.
Prioritize user experience by making your website easy to navigate, visually appealing, and user-friendly.
Enhance the site’s architecture, make sure those call-to-actions are crystal clear, and deliver a seamless browsing experience.
Make sure to build quality backlinks. These backlinks should be from relevant and reputable websites.
The focus should be on acquiring via natural methods such as through guest blogging and creating valuable content that others want to link to.
Ensure your .xyz domain has proper security measures in place, such as SSL certificates (HTTPS). A secure website enhances user trust and can positively impact search rankings.
Make sure to implement schema markup so that your website can provide additional context and information to search engines.
It can allow search engines better understand and display your content in SERPs.
So, you have finally decided and are ready to buy a .xyz domain. Well, here are some steps you can follow:
When it comes to selecting the perfect domain name, making the right choice is absolutely crucial.
Guess what? The .xyz domain extension might be the ideal match for your website.
The versatility of .xyz is unmatched. It offers many possibilities, allowing you to find that unique and unforgettable domain name that perfectly represents your online presence.
But that’s not all! The affordability of .xyz is another excellent aspect. With this extension, you don’t have to break the bank to get your hands on a top-notch domain name. It’s a budget-friendly option that doesn’t compromise on quality or impact.
And the global recognition it boasts is embraced worldwide, lending it a significant level of credibility and trust.
By choosing .xyz, you align yourself with a recognized and respected extension that resonates with audiences worldwide.
So, whether you’re starting an online store or building your brand from scratch, the .xyz domain can be handy. It’s a great choice that ticks all the right boxes and can take your digital presence to new heights.
Buying a .xyz domain offers several benefits, including versatility, availability of desired names, a modern and innovative image, global recognition, brand differentiation, and cost-effectiveness.
The .xyz domain can be used for various purposes, such as personal websites, blogs, portfolios, startups, tech companies, creative projects, and businesses across multiple industries.
No, the .xyz domain itself is not inherently spam. A website’s reputation depends on its content, practices, and adherence to ethical guidelines. Websites with any domain extension, including .xyz, can be spammy based on their actions.
Websites with a .xyz domain extension can be safe if they are implemented and maintained securely. However, it’s essential to exercise caution, as the security and trustworthiness of a website depend on factors such as the website’s content, SSL certificates, hosting, and overall security measures implemented.
.xyz domains are often affordable due to promotional offers and competition among domain registrars. Additionally, the .xyz registry, through its business model, has chosen to keep registration costs low to encourage broader adoption and make the extension accessible to a wide range of users.